WeWork

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Autopsy section: WeWork. From zero to hero and back.

Autopsy section: WeWork. From zero to hero and back.

How to lose 99% of the peak valuation of a company in 4 years and find yourself on the brink of bankruptcy? It's simple. Just create a false vision of business conquest of the world, and then sell it to investors with a few daring moves. Exactly as WeWork founder Adam Neumann did.

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Many indications suggest that WeWork may file for bankruptcy as early as next week. The company, supported by SoftBank Group, is struggling with massive debt and large losses - reports Reuters.

Autopsy section: WeWork. From zero to hero and back.

Autopsy section: WeWork. From zero to hero and back.

How to lose 99% of the peak valuation of a company in 4 years and find yourself on the brink of bankruptcy? It's simple. Just create a false vision of business conquest of the world, and then sell it to investors with a few daring moves. Exactly as WeWork founder Adam Neumann did.

How to lose 99% of the peak valuation of a company in 4 years and find yourself on the brink of bankruptcy? It's simple. Just create a false vision of business conquest of the world, and then sell it to investors with a few daring moves. Exactly as WeWork founder Adam Neumann did.

When does "cult" emerge in the phrase "organizational culture"? Where is the boundary between a healthy company and one that resembles a sect? And how to recognize that this boundary has been crossed?