Business and development

A column where specific tools and solutions in the field of automation, digitization and management are presented, helping to streamline and optimize the activities of the organization. It is also a space to inspire readers in the field of running a business and education in the area of modern business technologies.
Business and development
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Autopsy section: WeWork. From zero to hero and back.

Autopsy section: WeWork. From zero to hero and back.

How to lose 99% of the peak valuation of a company in 4 years and find yourself on the brink of bankruptcy? It's simple. Just create a false vision of business conquest of the world, and then sell it to investors with a few daring moves. Exactly as WeWork founder Adam Neumann did.

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While Spotify users are sharing their musical summaries of the year 2023, the company itself is experiencing a deepening crisis. What's happening at Spotify?

The PFR Ventures team has prepared a list of B2C products and services from Polish startups for this year's Santa Claus, which can serve as Christmas gifts. What's on the list?

Poland needs greater progress in the field of AI adoption in business. According to the latest Cisco AI Readiness Index study, only 6% of Polish companies are fully prepared to implement and use artificial intelligence-based technologies. Globally, this percentage is 14%.

An ethical, and therefore - effective tender is a guarantee of a more efficient business - representatives of the Polish marketing industry argue in the latest commercial. How not to lose in the tender bingo?

In the UK, opposition is growing against Adobe's plans to take over Figma. The British Competition Authority (CMA) opposes the transaction, fearing a negative impact on the market and monopolization of services in the field of graphic software delivery.

IBM has urgently suspended the publication of promotional materials on the X platform. The company's advertisements appeared next to content promoting violence and hate speech. Following IBM, other giants also followed, including Disney, Apple, and Paramount Global.

We have learned the results of the Nationwide Investor Survey organized by the Association of Individual Investors. What does this report tell us about the Polish investment environment?

The International Advertising Association (IAA Poland) gathered representatives of the largest social platforms, channel networks and advertising groups to work within the Influencer Marketing Round Table. Among them were, among others, YouTube, Meta, TikTok, LifeTube, GetHero, GroupM, Group One, Havas.

Nearly two-thirds of Poles plan to take advantage of Black Friday and Cyber Monday promotions. On average, they want to spend about a thousand PLN on these days - BIG InfoMonitor reported.

From a global platform for redistributing unsold food, through a digital twin operating in the cloud, to... personalized mouse cursors.